Senior Marketing Manager I
Tencent· China-Shenzhen
onsite manager marketing seen live 2 days ago
What the Role Entails 1、结合PUBG MOBILE的产品特点和市场环境，制定在不同国家/地区的用户增长策略 2、深度分析广告素材（如CPI, CTR, IR, ROAS等关键指标）的投放效果，形成可复用的方法论 3、系统性追踪、收集并分析核心竞品及新兴战术竞技手游的投放策略、广告素材、市场活动及用户反馈，形成深度分析报告，为产品提供数据与洞察支持
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